Meet the Cameroonian startup creating a social network for Africa

The social networking and messaging space may well be dominated by global giants like Facebook, Whatsapp, and Instagram, but Cameroonian startup Dikalo wants to take the giants on, with its localised Africa-specific social communications platform. Dikalo offers a messaging platform connecting friends, but also enables users to chat with strangers by sharing a unique code […]

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DIGITAL MARKETING FAST CHANGING THE MARKETING CONCEPT IN CAMEROON

Digital marketing has not only changed the marketing concept and economy of foreign countries but, it is gradually and strongly planting its feet in Cameroon. Cameroonians are gaining more knowledge as far as digital marketing is concerned and fast changing from traditional to digital marketing thanks to the pioneer digital marketing institute; AdMeUp Digital Academy. […]

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Traditional Marketing Vs. Digital Marketing Which One Is Better?

AdMeUp Digital Academy, What’s the divergence between traditional marketing and digital marketing, and why it matters? The answers may surprise you. Many businesses struggle with deciding which kind of marketing to do, because their budget will only stretch to one or the other, not both. The decisions that must be made are not easy: Which […]

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A brief history of technology

Technological progress is not the only thing rising at an exponential rate. The rate at which newly commercialized technologies get adopted by consumers is also getting faster, too. In the modern world, through increased connectivity, instant communication, and established infrastructure systems, new ideas and products can spread at speeds never seen before – and this […]

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POWERING THE DIGITAL ECONOMY

AdMeUpDigital Academy is in partnership with The Ministry of Youth and Civic Education for the certification of 1500youths with 200 direct employment. The Minister of Youth and Civic Education goes in partnership with AdMeUp Digital Academy for the certification of 1500 Cameroonians in digital marketing. This convention-signature that took place on Thursday 24th May 2018 […]

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HAPPY CUSTOMERS ARE THE BIGGEST MARKETING OPPORTUNITY

Great marketers care deeply about copy, obsess over visuals, and pour their hearts into content. It’s this dedication to detail that drives leads, grows funnels, and inspires customers to buy.But great marketers also know a hard truth about their work.That ultimately, no matter how much effort goes into building and refining your marketing strategy, something […]

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New data protection guidelines for Africa launched

A joint initiative of the Internet Society and the Commission of the African Union The Internet Society and the African Union Commission launched new personal data protection guidelines for Africa at the Africa Internet Summit held in Dakar, Senegal this week. The new set of guidelines highlight how privacy protection and the responsible use of […]

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GOOGLE SEARCH NEWS

Google Updates Its Core Search Algorithm. Google has announced that it updated its core search algorithm. This is a routine, broad update that was released on 16 April. These kinds of updates are rolled out a few times each year, and they can impact a websites’ ranking by increasing or decreasing their rankings. As Google […]

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Are you thinking of going digital with your marketing strategies ? Do you think its gone be stressful ? Fear not and go through this post and build a successful digital marketing strategy.

SIX KEY TRENDS TO FOLLOW FOR BUILDING YOUR DIGITAL MARKETING NOW Authority Marketing Having a personalized online footprint is a key differentiator that is an essential element of a smart business strategy. Think of it this way. You have established yourself as an authority in the field of engineering and have gone to great lengths […]

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