{"id":13747,"date":"2020-07-20T10:07:35","date_gmt":"2020-07-20T10:07:35","guid":{"rendered":"https:\/\/www.admeupdigitalacademy.com\/?p=13747"},"modified":"2020-07-24T12:42:51","modified_gmt":"2020-07-24T12:42:51","slug":"digital-marketing-strategy-best-practices","status":"publish","type":"post","link":"https:\/\/www.admeupdigitalacademy.com\/2020\/07\/20\/digital-marketing-strategy-best-practices\/","title":{"rendered":"DIGITAL MARKETING STRATEGY BEST PRACTICES"},"content":{"rendered":"\n

DIGITAL MARKETING STRATEGY BEST PRACTICES<\/h2>\n

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Since the evolution in the digital world of today, many people have tended to embrace the changes and challenges in digital marketing. Marketing strategy, digital goals and strategy helps to achieve digital strategy best practices.<\/span><\/p>\n

With the presence of social media which is the backbone of the digital revolution, digital marketing strategy best practices will be the solution for companies to use and engage with customers and target audience and achieve organisational goals.<\/span><\/p>\n

What Is Digital Marketing?<\/strong><\/h3>\n

Digital marketing refers to all marketing efforts that utilize the internet or other digital technology to promote products and services. It is the use of the Internet, mobile devices, social media<\/a>, search engines, and other channels to reach consumers.<\/p>\n

What is a marketing strategy?<\/h3>\n

Marketing strategy is a plan for reaching a specific marketing related goal or goals in a focused and achievable way. It takes into consideration what your business is currently doing well and what is missing in regards to set objectives.<\/p>\n

What is a Digital Marketing <\/strong>Strategy?<\/h3>\n

Digital marketing strategy is a plan that helps your business achieve specific digital goals through carefully selected online marketing channels such as paid, earned, and owned media.<\/p>\n

Steps of Digital Marketing<\/span> Strategy<\/span> Best Practice<\/span><\/span><\/strong><\/h2>\n

Step 1: Situational Analysis<\/strong><\/h3>\n

To develop your digital marketing strategy, first carry out an internal and external analysis (SWOT analysis) of the firm. The SWOT analysis allows you to look at the strengths, weaknesses, opportunities, and weaknesses for your company and the market at large.<\/p>\n

Step 2: Establish Digital Marketing Goals<\/strong><\/h3>\n

Once you have your place in the market and a strong point in mind, work on establishing some goals. Everything you plan has to work towards meeting those goals.<\/p>\n

You can develop your digital marketing plan with the SMART goals<\/a> tactic. that is; specific, measurable, attainable, relevant, and timely goals.<\/p>\n

Step 3: Define the marketing strategy<\/strong><\/h3>\n

When defining your marketing strategy, personalize it since personalization is becoming an important factor in digital marketing. content strategy include;<\/p>\n